[ I11 ]/Individual categories — industry

Food Products

A category for marketers of food brands. The battle is for space on the shelf and in the shopping basket, often against strong retailer private labels — we recognize those who build brand preference and drive sales.

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About the category

Who we are looking for

Brand managers, marketing directors and category managers at food manufacturers.

A brand that clearly stands out on the shelf
Activities that support sales in retail chains and traditional trade
Growth in sales, penetration or category share

Who can enter

Open to heads of marketing at companies involved in:

food production
food distribution
food service (e.g., catering, restaurants)

The Jury compares people responsible for marketing brands in the same industry — in similar market, regulatory and competitive conditions.

Terms and conditions

Deadline

by 12.11.2026

Entries are accepted from 01.10 to 12 November 2026. Materials for judging — by 18.11.

Fee

PLN 3,496 net

Individual entry in one category + invitation to the Gala and Conference
Early until 20.10	PLN 3,496
Regular until 05.11	PLN 3,996
Late until 12.11	PLN 4,996

Each additional category: from PLN 1,996

Rules

One person may enter up to 4 individual categories and 1 team category. Every entry is evaluated by the Jury.

Rules and FAQ

Conference and Gala

4.12.2026

The CMO Executive Summit conference precedes the DMR Gala. InterContinental Warsaw.

Agenda

Winners of previous editions/

Winners in this category

Case studies/

Get inspired by the best

13th edition BAKALLAND Jak twórca kategorii wrócił do gry z markami własnymi dyskontów Bakalland stworzył kategorię bakalii, ale zaczął ją przegrywać. Ponad 60% sprzedaży kategorii przechodzi przez dyskonty, a około 90% bakalii na ich półkach to marki własne. Marka od blisko pięciu lat… +5%sprzedaży przy spadku innych marek o 3% (NielsenIQ)46% → 53%penetracji marki wśród kobiet Artur GajewskiRead

How to take part/

Three steps to the Gala

01
Download the Entry Kit
Categories, judging criteria and tips on preparing a winning entry.
Download the Entry Kit
02
Enter a candidate
Choose the category and pay for the entry. You add the description, examples and results after paying.
Entry form
03
Conference and Final Gala
4 December 2026: first the CMO Executive Summit conference, then the Final Gala and the results in the evening.
About the Gala and conference

Join the leaders who are shaping the future of marketing.

Enter this category Nominate someone