[ S16 ]/Special categories
Master of Smart Marketing / Limited Budget
A category for those who achieve a lot on a small budget. We recognize resourcefulness, creativity and precision — marketing in which every zloty spent works toward results.
About the category
Who we are looking for
Marketers at small and medium-sized companies and startups, and in teams working with limited resources.
- Outsized results relative to the budget
- Creative use of the brand's own resources and channels
- Rigorous measurement of return on investment
Who can enter
Open to heads of marketing who:
- have achieved above-average results on a limited budget
- demonstrate ingenuity and cost-effective spending
A special category rewards mastery in one marketing discipline — regardless of industry or company size.
Terms and conditionsDeadline
by 12.11.2026
Entries are accepted from 01.10 to 12 November 2026. Materials for judging — by 18.11.
Fee
PLN 3,496 net
| Early until 20.10 | PLN 3,496 |
|---|---|
| Regular until 05.11 | PLN 3,996 |
| Late until 12.11 | PLN 4,996 |
Each additional category: from PLN 1,996
Rules
One person may enter up to 4 individual categories and 1 team category. Every entry is evaluated by the Jury.
Rules and FAQConference and Gala
4.12.2026
The CMO Executive Summit conference precedes the DMR Gala. InterContinental Warsaw.
AgendaWinners in this category
Get inspired by the best
-
13th edition
ORLEN PACZKA
Zamiast kampanii zasięgowej: cross-promocje w koszykach e-sklepów
ORLEN Paczka to nowa marka na bardzo konkurencyjnym rynku dostaw dla e-commerce. Klienci wybierają operatora na samym końcu zakupów — dopiero w koszyku. W Polsce działa ok. 70 tys. e-sklepów na…
45%udziału ORLEN Paczki w dostawach e-sklepów w okresie cross-promocji+75%nowych klientów względem analogicznego okresu 2023 roku
Olaf FurmanekRead
-
13th edition
SURF INC.
Hurtownia danych zamiast ROAS-u: reklama skalowana po marży
Surf Inc. to polska marka streetwearowa, która sprzedaje tylko B2C — we własnym sklepie i na Zalando, w Polsce i za granicą. W cztery lata od startu zrealizowała dziesięcioletni plan wzrostu, więc…
4 → 12 mln złGMV brutto przed zwrotami, 2022 vs 202310% → 50%udziału sprzedaży zagranicznej w ciągu roku
Mateusz HaberRead
Three steps to the Gala
- 01
Download the Entry Kit
Categories, judging criteria and tips on preparing a winning entry.
Download the Entry Kit - 02
Enter a candidate
Choose the category and pay for the entry. You add the description, examples and results after paying.
Entry form - 03
Conference and Final Gala
4 December 2026: first the CMO Executive Summit conference, then the Final Gala and the results in the evening.
About the Gala and conference
Special categories
- S1Thinking Outside of the Box
- S2Master of AI Marketing
- S3Master of Digital Marketing
- S4Master of Technology & Innovation
- S5Master of Communication / PR
- S6Master of Customer Experience
- S7Master of Social Media
- S8Master of Influencer Marketing
- S9Master of Employer Branding
- S10Master of CSR / Social Purpose
- S11Master of ESG / Sustainability
- S12Master of International Marketing
- S13Master of Content Marketing
- S14Master of Brand Experience
- S15Master of Young Generation Marketing
- S16Master of Smart Marketing / Limited Budget
- S17Best Brand Manager / Category Manager
- S18Best Loyalty & Engagement Marketing
- S19Best Launch / Re-branding
- S20Long Time Marketing Excellence
- S21Marketing and Sales Director
- S22Master of City & Region Marketing
- S23Master of Interactive & Immersive Marketing
- S24Master of Omnichannel Marketing
- S25Master of Performance & ROI Marketing